Samer Choucair: Ras El Hekma Investments Draw a New Map of Real Estate and Tourism Opportunities in the Region
Investment entrepreneur Samer Choucair affirmed that the Modon Ras El Hekma project represents one of the most prominent real estate and tourism projects attracting investor interest in the region during 2026, noting that awarding infrastructure contracts worth 10 billion Egyptian pounds reflects accelerating implementation, and strengthens investor confidence in the project over the long term.
He explained that the UAE's Modon Holding Group, backed by Abu Dhabi Developmental Holding Company (ADQ), awarding infrastructure work in the Wadi Yam area within the Modon Ras El Hekma project, confirms the seriousness of execution and gives the project additional investment momentum, particularly amid growing Gulf investor interest in Egypt's real estate and tourism sector.
*An Integrated Project With a Global Vision*
Choucair noted that the project's designs reflect an integrated vision for establishing a modern tourist and urban city extending across more than 170 million square meters, encompassing roughly 44 kilometers of pristine beaches on the northwestern coast.
He added that the project combines green spaces, upscale residential neighborhoods, recreational marinas, and tourist and commercial facilities, within a sustainable development model inspired by leading Mediterranean destinations.
*Numbers Reflecting the Project's Investment Scale*
Choucair explained that the project is located in a strategic position on the Alexandria-Marsa Matrouh road, and that Modon Company received the first phase, extending across an area of roughly 8.5 million square meters.
He added that the company targets achieving sales reaching 300 billion Egyptian pounds by the end of the current year, through offering diverse residential units including chalets and villas, with prices starting from 15.9 million pounds, with flexible payment systems including 5% down payment and installments extending up to 8 years.
He noted that the project's master plan encompasses residential, hotel, and commercial zones, in addition to a free zone and an industrial zone, relying on the latest smart technologies and sustainability standards, pointing out that the project's total cumulative investments could reach 110 billion dollars by 2045.
*Why Does the Project Represent an Opportunity for Gulf Investors?*
Choucair affirmed that the Ras El Hekma project comes within a 35 billion dollar package of Emirati investments in Egypt, reflecting the strength of sovereign partnerships and their role in reducing risk and accelerating the implementation of giga projects.
He added that the project gives investors an opportunity to enter one of Egypt's fastest-growing sectors, tourism and entertainment real estate, alongside the economic reforms the Egyptian government is implementing, and its plans to turn the North Coast into a global tourist destination.
He noted that the project holds special importance for Saudi investors, amid the Kingdom's Vision 2030 direction toward diversifying investment portfolios and strengthening Gulf economic integration, explaining that the Ras El Hekma project's ambition intersects with the giga projects the Kingdom is implementing on the Red Sea coast.
*Samer Choucair: Geographic Diversification Has Become an Investment Necessity*
Choucair said that long-term sovereign projects, such as Modon Ras El Hekma, represent a model for investments relying on institutional financing and a clear development vision.
He explained that the support ADQ provides, alongside the speed of infrastructure work execution, helps reduce traditional risks tied to emerging markets, and strengthens the project's investment value as development phases progress.
He added that the Saudi investor has become more interested in geographically diversifying their investments, and that the Ras El Hekma project offers an opportunity to benefit from expected growth in tourism and hospitality sectors in Egypt, with the possibility of achieving capital gains backed by genuine demand for luxury units and sovereign investments.
*Gulf Capital Continues Seeking Opportunities*
Choucair noted that 2026 sees continued Gulf capital flows toward markets combining economic reforms, advanced infrastructure, and growing tourism demand.
He added that investors are increasingly focusing on developers with a strong project execution record, and on projects relying on clear institutional financing sources, as most capable of achieving sustainable returns.
*Samer Choucair's Advice for Investors*
Choucair affirmed that investors looking to benefit from the opportunities available within the Ras El Hekma project should focus on several key factors, including choosing projects backed by sovereign entities and developers possessing strong regional experience, such as Modon Holding Group; adopting a long-term investment vision extending 5 to 10 years to benefit from infrastructure completion and rising asset value; diversifying investment methods between directly purchasing tourist units or investing through real estate investment funds specialized in the Egyptian market; and following Egypt's macroeconomic developments and exchange rate, and capitalizing on periods of economic stability to make considered investment decisions.
*The Ras El Hekma Project Reflects 2026 Investment Trends*
He concluded his analysis by affirming that the Modon Ras El Hekma project embodies an advanced model of economic integration between Egypt and the UAE, and opens promising investment opportunities for Saudi and Gulf investors seeking investments with long-term returns and considered risk.
He explained that the continued implementation of infrastructure work, and achieving strong sales in the early phases, strengthen the project's chances of becoming one of the most prominent investment success stories on the Mediterranean coast in the coming years, in line with regional investment trends and the Kingdom's Vision 2030 goals.